The Daily Item, Sunbury, PA

Business

May 13, 2013

The Color of Money: Why moms are worth it

(Continued)

      The mistake many families make is thinking they will get free help from grandparents or other relatives. While you are celebrating Mother's Day, and Father's Day next month, figure out how much insurance you need to carry by breaking down the duties of both parents to determine their value while also factoring any debt and additional financial support the family would need, such as for college tuition or an emergency fund, Danise said.

     I know it's not a great topic to bring up at Mother's Day, so let the occasion pass for now. But then have the conversation later.

     And what would Mother's Day be without the annual survey about how much people plan to spend? Mother's Day gifts will average almost $169, up 11 percent from last year, according to the National Retail Federation.

     By the way, first-time expectant mothers want their due before their due date, according to a survey by Eric Mower & Associates, a marketing communications agency.

     Nearly 60 percent of pregnant women wanted their partner to buy them a gift for Mother's Day. However, six out of 10 of the expecting fathers were like, "huh?" They didn't have a clue that they were expected to buy a present.

     I asked my husband one year what he was getting me for Mother's Day -- to which he answered, "You're not my mother."

     In reply, I laughed.

Readers can write to Michelle Singletary c/o The Washington Post, 1150 15th St., N.W., Washington, D.C. 20071. Her email address is singletarym@washpost.com. Follow her on Twitter (@SingletaryM) or Facebook (www.facebook.com/MichelleSingletary). Comments and questions are welcome, but due to the volume of mail, personal responses may not be possible. Please also note comments or questions may be used in a future column, with the writer's name, unless a specific request to do otherwise is indicated.

    

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